Serve!
In honor of the U.S. Open, The New Yorker celebrated the local sporting event with a cover design by the talented Christoph Niemann.
In addition to the cover, Niemann brought the tennis match to life with a 360° animation video. The virtual-reality experience (which can be best viewed with Google Cardboard) places viewers on the court of a tennis ball match.
Niemann is the artist behind one of The New Yorker's first cover gifs and in May, he illustrated the magazine’s first augmented-reality cover, which featured an interactive New York cityscape.
You can also check out some work that Niemann did for the 2014 World Cup.
